CLINICAL RESULTS

Clinical testing results for the SOBAR®, the high protein food optimized to reduce alcohol absorption.

First, the thinking behind the SOBAR.

1

Alcohol Absorption is unpredictable.

How fast and how much alcohol is absorbed when you drink can vary by over 25% and is unpredictable. Drinking on an empty stomach can exacerbate this variability. Eating food before and during drinking slows and reduces alcohol absorption and minimizes this effect.

ALWAYS EAT SOME FOOD!

2

More "bang" from fewer calories.

Lots of people don't eat enough food when they drink out of concern about weight gain. The SOBAR was formulated to reduce alcohol absorption more per calorie than other foods (2x in clinical testing*). That's huge if you're watching calories, alcohol has 7kcal/g, almost as much as fat (9kcal/g)!

3

There when you need it the most!

Why depend on happenstance for something so important? Make sure there is some food around when you are drinking, wherever you are. Have a delicious and portable SOBAR on hand when you need food the most, right before you start drinking.

*The SOBAR reduced peak blood alcohol levels by about 2x more per calorie than the other two foods tested in the clinical trial ( a popular savory snack mix and a full meal with multiple food types). There is considerable variability regarding the effect of a given food on an individual's alcohol absorption, and whether the SOBAR reduces alcohol absorption more or less per calorie than other foods you might eat cannot be assured.

Proof of the pudding.







TESTING
before
TOASTING

The Cocktail Study

To test the effectiveness of the SOBAR we didn't just hand it out at a party and ask people "how it worked for them". Enlisting a world leader in functional food evaluations, INQUIS Clinical Research, a clinical trial was designed and carried out to rigorously evaluate the SOBAR:

  • DESIGN:  a 4-way crossover randomized controlled trial.
  • SUBJECTS: 10 healthy men, 11 healthy women.
  • DRINK:  a "double cocktail" equivalent over 10 minutes.
  • FOODS: No food, a SOBAR, a snack mix, or a full meal.
  • MEASURES: peak blood alcohol concentration (BAC), total alcohol bioavailaibility, BAC timecourse.
SOBAR Clinical trial infographic
SOBAR Clinical Trial Results Summary.

FEELING NERDY?

FINALLY

Some help for drinkers.

We really didn't know how the Cocktail Study would pan out, but as you can see from the chart above the SOBAR really performed.

No matter whether we looked at how much the peak BAC was reduced or how much total alcohol made it into the bloodstream (bioavailability as measure by total area under the curve, not shown), the SOBAR had a profound effect that was statistically significant (p<0.01) compared to all the other groups. Looking at all 21 subjects, eating a SOBAR before drinking a two cocktail equivalent reduced peak BAC by over 50% on average; we think that is quite remarkable for a small snack of around 200 calories.

The real surprise was how well the SOBAR worked on a per calorie basis, about 2x as well compared to either a typical savory snack mix or a multi-component full meal tested under the same conditions. You will have to give one a try to see how it works FOR YOU!

Oh, and one other thing...

THEY TASTE AMAZING!

CLINICAL RESULTS

Clinical testing results for the SOBAR®, the high protein food optimized to reduce alcohol absorption.

First, the thinking behind the SOBAR.

1

Alcohol Absorption is unpredictable.

How fast and how much alcohol is absorbed when you drink can vary by over 25% and is unpredictable. Drinking on an empty stomach can exacerbate this variability. Eating food before and during drinking slows and reduces alcohol absorption and minimizes this effect.

ALWAYS EAT SOME FOOD!

2

More "bang" from fewer calories.

Lots of people don't eat enough food when they drink out of concern about weight gain. The SOBAR was formulated to reduce alcohol absorption more per calorie than other foods (2x in clinical testing*). That's huge if you're watching calories, alcohol has 7kcal/g, almost as much as fat (9kcal/g)!

3

There when you need it the most!

Why depend on happenstance for something so important? Make sure there is some food around when you are drinking, wherever you are. Have a delicious and portable SOBAR on hand when you need food the most, right before you start drinking.

*The SOBAR reduced peak blood alcohol levels by about 2x more per calorie than the other two foods tested in the clinical trial ( a popular savory snack mix and a full meal with multiple food types). There is considerable variability regarding the effect of a given food on an individual's alcohol absorption, and whether the SOBAR reduces alcohol absorption more or less per calorie than other foods you might eat cannot be assured.


Proof of the pudding.

TESTING before TOASTING

The Cocktail Study

To test the effectiveness of the SOBAR we didn't just hand it out at a party and ask people "how it worked for them". Enlisting a world leader in functional food evaluations, INQUIS Clinical Research, a clinical trial was designed and carried out to rigorously evaluate the SOBAR:

  • DESIGN:  a 4-way crossover randomized controlled trial.
  • SUBJECTS: 10 healthy men, 11 healthy women.
  • DRINK:  a "double cocktail" equivalent over 10 minutes.
  • FOODS: No food, a SOBAR, a snack mix, or a full meal.
  • MEASURES: peak blood alcohol concentration (BAC), total alcohol bioavailaibility, BAC timecourse.

SOBAR Clinical Trial Infographic.
SOBAR Clinical Trial Results Summary

FEELING NERDY?

FINALLY

Some help for drinkers.

We really didn't know how the Cocktail Study would pan out, but as you can see from the chart above the SOBAR really performed.

No matter whether we looked at how much the peak BAC was reduced or how much total alcohol made it into the bloodstream (bioavailability as measure by total area under the curve, not shown), the SOBAR had a profound effect that was statistically significant (p<0.01) compared to all the other groups. Looking at all 21 subjects, eating a SOBAR before drinking a two cocktail equivalent reduced peak BAC by over 50% on average; we think that is quite remarkable for a small snack of around 200 calories.

The real surprise was how well the SOBAR worked on a per calorie basis, about 2x as well compared to either a typical savory snack mix or a multi-component full meal tested under the same conditions. You will have to give one a try to see how it works FOR YOU!

Oh, and one other thing...

THEY TASTE AMAZING!


WARNING

DO NOT DRINK AND DRIVE. EATING A SOBAR OR ANY OTHER FOOD: (1) DOES NOT PREVENT ALL ALCOHOL ABSORPTION AND YOU CAN STILL BECOME INTOXICATED. (2) WILL NOT SOBER YOU UP OR LOWER YOUR BLOOD ALCOHOL LEVEL IF YOU ARE ALREADY INTOXICATED. (3) CAN SLOW ALCOHOL ABSORPTION AND YOU MAY EXPERIENCE A DELAYED EFFECT FROM THE ALCOHOL CONSUMED.

GET SPECIAL OFFERS AND NEWS

The SOBAR is not intended to diagnose, treat, cure or prevent any disease. The FDA has not evaluated any statements made on this website.

Some images used were obtained from www.unsplash.com and pixabay.com and used here with permission.  

WARNING

DO NOT DRINK AND DRIVE. EATING A SOBAR OR ANY OTHER FOOD: (1) DOES NOT PREVENT ALL ALCOHOL ABSORPTION AND YOU CAN STILL BECOME INTOXICATED. (2) WILL NOT SOBER YOU UP OR LOWER YOUR BLOOD ALCOHOL LEVEL IF YOU ARE ALREADY INTOXICATED. (3) CAN SLOW ALCOHOL ABSORPTION AND YOU MAY EXPERIENCE A DELAYED EFFECT FROM THE ALCOHOL CONSUMED.


GET SPECIAL OFFERS AND NEWS

The SOBAR is not intended to diagnose, treat, cure or prevent any disease.
The FDA has not evaluated any statements made on this website.

Some images used were obtained from www.unsplash.com and pixabay.com and used here with permission.